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About vegan cuisine month


For this celebration we invite people to try vegan food—creating awareness of the proliferation of options. Restaurants, diners, delis, cafés, universities, colleges, schools, religious groups, workplaces, service clubs, and social groups are encouraged to get involved.

Learn the history of vegan cuisine.

Celebrate vegan cusine!
Hashtag your vegan food photos #VeganCuisineMonth.
Ask for vegan cuisine at restaurants.
Attend events.

Create the future
Get involved -- do something easy such as:
Encourage your local pizza parlor to do a vegan pizza.

Or plan a big celebration!

Lots of ideas below.

organize a vegan cuisine event


Events provide opportunities for chefs to learn about and showcase the bounty of healthy compassionate fare that should be offered on every menu. Here are basic steps for a big celebration, additional ideas abound below!

1. Contact restaurant, culinary school, or other venue, and find out     options (size of group that can be accommodated, dates available,     price, reservation deadline).

2. Provide information: AVS' Catering Guide
    (includes vegan substitutions)

3. Work with the chefs to develop an acceptable and enticing vegan     menu.

4. Add optional event features: live music, dancing, speaker, or     documentary film.

5. Publicize the event and invite local media to attend.

6. Reservations may be taken by the restaurant or the host.

7. Enjoy the event!

8. Encourage venue to utilize vegan options regularly.

9. Send the story and photos to American Vegan and other media outlets.

10. Repeat the successful event.

For cafeterias (schools, hospitals, nursing homes, etc.), adjust the above guidelines: you might not need to get prices and make reservations. You may want to emphasize creativity such as having chefs do a vegan cooking competition. Maybe invite a cookbook author to speak and feature recipes from the book.

resource materials

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AVS' Catering Guide (includes vegan substitutions)

• How to Get Vegan Pizza in Your Town (5 easy steps)

• How to Do a Food Sampling Event (for a restaurant)

• How to Do a Food Sampling Event (with commercial food samples)

• How to Do a "Taste of Your Town" Event (10 simple steps)

Six Tips for Negotiations with Restaurants

Dating Vegans Goes to the Diner (easy recipe sugestions)

• Be different! Get inspired by World's Heaviest Vegan Banana Split

Gala Planning Basics

How to Plan a Silent Auction

Host a Progressive Dinner

• Attend a Cooking Class (see list; invite friends to go too)

• Host a Cooking Class, for easy ideas: Apples, Bean Dip, and Carrot Cake: Kids! Teach Yourself to Cook

• AVS Catalog offers an array of vegan cookbooks

AVS Speakers Bureau

• Find places to eat and/or post reviews on

Inspiration for Vegan Cuisine Month

American Vegan Society (AVS) President Freya Dinshah is the least likely person to seek any sort of recognition. However, she wrote The Vegan Kitchen (1965), the first cookbook in the U.S. to use the word vegan in the title and explain the ethics of veganism.

AVS was founded in February 1960 by Freya’s late husband, H. Jay Dinshah, who is widely considered to be the father of the vegan movement in America. Freya is often referred to as the mother; Jay and Freya were the first inductees in the Vegetarian Hall of Fame in 1993.

Freya negotiated with food service personnel for conference catering (1974-1999) and created the first vegan volume recipes for use in colleges, restaurants, hospitals, and other institutions. Vegetarian Cooking for 100 is a card-file system originated for the 1975 World Vegetarian Congress. She conceived the book Apples, Bean Dip, and Carrot Cake: Kids! Teach Yourself to Cook (2012) to empower the next generation. Freya has taught cooking classes since 1969. She currently is the nutrition educator at a neighborhood afterschool program.

Freya prefers not to be honored; she tips her hat to many heroes (the #VeganCuisineMonth honorees) and says, “The range and stature of vegan cuisine has advanced tremendously through the years by the efforts of many people who must be honored. Let’s celebrate their accomplishments.”


Vegan Cuisine Month is a time to praise those who have brought vegan food into esteem, a time to share its bounty, and a time to help fulfill its promise. For each of the February days we honor these heroes:
(Most of the books are available in the AVS bookstore or catalog.)

1. Irene Grace Dinshah: Freya Dinshah’s mother-in-law provided Freya early experiences in vegan cooking
2. Pietro Rotondi, DC: Vegetarian Cookery (1942), Los Angeles dinners drew a cast of characters
3. Disease-prevention cooking classes: Dr. J. A. Scharffenberg (1960s+) & 7th Day Adventists
4. Rosalie Hurd: Ten Talents Cookbook (1968)
5. Joy Gross: beautiful demos of natural foods
6. Eva Batt: What’s Cooking (U.K.1973), mentor
7. Louise Hagler et al.: The Farm Vegetarian Cookbook (1975), Tofu Cookery (1983). The Farm Community
8. North American Vegetarian Society: cooking classes at vegan-catered annual Summerfests on college campuses since 1975
9. Gentle World: Cookbook for People Who Love Animals (1981) achieved mass distribution
10. Vegetarian Resource Group: dining guides, food ingredient guide, quantity catering
11. Physicians Committee for Responsible Medicine: disease-prevention cooking classes
12. Farm Animal Rights Movement: campaigns
13. Ron Pickarski: Friendly Foods, organized vegan Culinary Olympics team, gold medalist; executive chef for AVS conventions 1991 to 1999
14. Ken Bergeron: Professional Vegetarian Cooking, first gold medal at Culinary Olympics by a vegan dish
15. Bryanna Clark Grogan: World Vegan Feast
16. Jo Stepaniak: UnCheese Cookbook, Vegan Sourcebook, vegan scholar and “encyclopedia”
17. Vegan RDs: George Eisman A Guide to Vegan Nutrition; Vesanto Melina and Brenda Davis Becoming Vegan, established adequacy and benefits of vegan nutrition
18. Jennifer Raymond: Peaceful Palate, corporate, dining services, and heart patient advisor.
19. Christina Pirello: TV chef on PBS
20. West Coast Restaurateurs: Eric Tucker, Millennium; Ann Gentry, Real Food Daily; Tanya Petrovna, Native Foods chain
21. East Coast Restaurateurs: Joy Pierson, Candle Café; Rich Landau and Kate Jacoby, Vedge
22. Food developers: Tal Ronnen, Miyoko Schinner
23. Gwen Foster: former director of Fit Philadelphia
24. Raw food chefs: Cherie Soria, Matthew Kenney
25. Bryant Terry: Afro Vegan
26. Fran Costigan: Vegan Chocolate, dessert queen
27. Linda Long: Great Chefs Cook Vegan, food connoisseur and photographer
28. Dining Guides, since 1999: and


The Vegan Kitchen is on a buy-one for $9.95 get-one free sale. Purchase for yourself and a friend.

Contact: AVS, 56 Dinshah Lane, PO Box 369, Malaga NJ 08328, phone: 856-694-2887